Ruffled Pleated Shimmer Purple Modest Evening Dress 55691MOR

Purple: a jewel tone that makes the rail look deliberate

A rail of neutrals sells steadily and looks like everyone else's. Code 55691MOR breaks it with a rich purple on NEVA STYLE's shimmering evening gown, ruffle details layered over a pleated skirt, long sleeves and full-length coverage throughout. Purple is a bold, jewel-toned shade that stands out from classic neutrals — the dress a customer notices from the doorway and remembers afterwards.

Why boutiques stock this

• Strong colour pulls customers towards the rail; the neutrals hanging beside it then do the converting, so purple earns its space twice over.
• Purple is scarce in modest occasion wear, which means it is often the exact shade a shopper has been hunting elsewhere.
• Jewel tones sit well against gold jewellery and cream hijabs, giving staff a ready-made styling story.
• Shimmer amplifies a saturated shade under evening light, which is where this gown will actually be seen.
• A five-piece run makes a bold colour a contained experiment rather than a season-long commitment.

Fabric and fit

Shimmering fabric in a rich purple tone, finished with ruffle details over a pleated skirt, long sleeves and a full-length modest evening cut. No fibre composition is published for this code, so we state it as unlisted instead of guessing — ask for a sample if the cloth itself decides the order. Photography is on size 38, and dry cleaning is the recommended care.

• Colour: purple
• Features: shimmering fabric, ruffle details, pleated skirt, long sleeves, full-length modest evening cut
• Order contents: dress only
• Sample size: 38
• Care: dry clean recommended
• Product code / brand: 55691MOR · NEVA STYLE

How the wholesale size series works

Each series contains 5 pieces in sizes 38, 40, 42, 44 and 46, a single dress per size, graded rather than repeated. The per-piece reference price is $58.00 and the full series of 5 pieces is $290.00. Buying a complete size run at this level lets a retailer trial a bold colourway alongside the safe ones without over-committing to either.

Frequently asked questions

Do jewel tones sell as well as neutrals in modest occasion wear?
They sell differently. Neutrals move in steady volume; purple sells to the customer who wants to be remembered at the event.

Why purple rather than another bold shade?
It is less worked than red or emerald in this category, so it gives a rail a distinct point of view without straying into novelty.

Is the series the minimum wholesale order?
Yes — five pieces at $290.00 is the MOQ on this code.

How do I test a bold colour without committing a season to it?
Take one series beside your neutrals. Five graded pieces is enough to read demand and small enough to absorb if the answer is no.

Do you ship worldwide to retailers?
We do. Orders leave Istanbul and go out to B2B buyers internationally.

Any advice on lighting purple for product photography?
Use even, neutral light. Warm bulbs push purple towards brown and the shimmer stops registering on screen.

See the range and order in bulk at www.modestwholesale.com.