Floral Patterned Plum Modest Dress 10214MU

Plum patterned dress — rich colour, adjustable fit

Plum sits in the space between burgundy and purple: deep enough to feel considered, distinctive enough that a customer notices it. On this 140 cm patterned dress it comes with a crew neck, front centre button closure, layered pleats, elasticated cuffs and a tie waist the wearer sets herself. Wholesale six-piece size series covering 38 to 48, code 10214MU from NEVA STYLE.

Why boutiques stock this

• The colour customers cannot find elsewhere. Plum is rarely stocked in modest prints, so it gives your rail a genuine point of difference.
• Tie waist widens the fit. An adjustable waist means the same size works for more body shapes, which protects your sell-through at the ends of the run.
• Serious specification, modest price. Buttons, pleats, cuffs and a tie belt at $15.00 per piece is strong value to build margin on.
• Autumn and winter fit. Deep plum belongs to the colder floor sets, complementing rather than competing with your neutral core.
• Six sizes in one buy. 38 to 48 means the customer who falls for the colour can actually get her size.

Fabric and fit

Constructed from 80% polyester and 20% cotton in a patterned plum. The garment has a crew neck, long sleeves with elasticated cuffs, a front centre button closure, layered pleats and a tie waist. It measures 140 cm in length. The order is the dress alone, not part of a coordinated set. As with all lifestyle photography, the plum may photograph slightly warmer or cooler than the garment; the sample size shown is 38.

• Colour: Plum
• Fabric: 80% polyester, 20% cotton
• Features: Crew neck, long sleeves, elasticated cuffs, patterned, front centre button closure, layered pleats, tie waist
• Length: 140 cm
• Order contents: Dress only, not a coordinated set
• Sample size: 38
• Care: Machine washable at 30°C, do not wring
• Model measurements: Height 165 cm, bust 85 cm, waist 67 cm, hips 98 cm, weight 57 kg
• Code and brand: 10214MU · NEVA STYLE

How the wholesale size series works

Each order delivers a full six-piece size run: one dress in each of sizes 38, 40, 42, 44, 46 and 48. The per-piece reference figure is $15.00 and the complete series totals $90.00. For a distinctive colour, taking the whole curve is what makes the risk sensible — you serve every customer who wants it, and the sell-through tells you honestly whether plum deserves a repeat.

Frequently asked questions

How does plum differ from the brown colourway of this style?
Brown is the safe warm neutral; plum is the colour choice — same construction, very different customer.

What does the front centre button closure do?
It runs down the centre front of the dress, giving the pattern a defined line and the garment a shirt-dress character.

How many pieces and what sizes?
Six dresses across sizes 38 to 48, one per size.

Is there a minimum wholesale order?
One six-piece series is the buying unit; broader MOQ terms are set when your account is opened.

Which hijab tones work with plum?
Cream, grey and soft pink keep it refined; avoid pairing with burgundy on the same look.

How is it laundered?
Machine washable at 30°C; do not wring.

Add a distinctive colour — order at www.modestwholesale.com.